THE OPERATING LAYER
The acquisition operating system for licensed insurance growth.
VitalScale connects demand intelligence, permission state, AI qualification, eligibility routing, human conversion, and evidence into one configurable system.
From signal to retained policy
One connected system. Every step accounted for.
- 01
Detect
Identify permitted coverage-transition, age-in, relocation, employer, and renewal signals.
- 02
Permission
Capture the applicable disclosure, recipient, channel permission, source, and timestamp before activation.
- 03
Qualify
Use AI-assisted conversations to understand timing, product interest, household or business context, and appointment readiness.
- 04
Route
Match each opportunity to the correct licensed team based on product, state, capacity, and configured appointment rules.
- 05
Convert
Coordinate human follow-up, appointment booking, reply handling, reminders, and CRM delivery.
- 06
Prove
Preserve the source, policy decisions, communications, consent artifacts, and user actions behind the opportunity.
SIX CAPABILITIES
Each layer is configurable, and each decision is recorded.
The capabilities below operate as one system. Availability and permitted functionality vary by product, jurisdiction, data source, consent, carrier requirements, and customer configuration.
Intent Graph
Find high-probability insurance demand using permitted life-event, coverage-transition, age-in, employer, and shopping signals. Score opportunities for urgency, fit, and readiness.
- Age-in 64.8
- Relocation
- Employer change
- Renewal window
Consent Before Transfer
Select an eligible agency, present the named recipient where required, capture permission, and release the opportunity only after configured conditions are satisfied.
- Named recipient
- Disclosure v2
- Timestamped
- Release gate
Policy-Gated AI Agents
Research, qualify, draft, follow up, and book while deterministic policy rules control which actions and channels are permitted.
- Email allowed
- SMS gated
- Voice gated
- Booking allowed
License Guard
Route opportunities using state, product, agency, producer, and appointment eligibility—not a generic round-robin queue.
- FL · ACA
- TX · MAPD
- GA · PDP
- NC · Group
Proof Vault
Maintain source lineage, disclosure versions, timestamps, consent evidence, suppression decisions, communications, and overrides in an exportable record.
- Source lineage
- Consent artifact
- Suppression log
- Export ready
Pipeline Infrastructure
Connect domains, inboxes, phone systems, calendars, CRMs, agency-management systems, webhooks, and internal workflows.
- Inboxes
- Dialers
- Calendars
- Webhooks
Illustrative product view
What an allocated opportunity looks like.
A single record carries its signal, permission state, routing decision, agent activity, and evidence package.
Illustrative product view
- Opportunity
- M. R.
- Product
- ACA SEP
- Signal
- Recent relocation
- Intent score
- 91
- State
- FL
- Assignment
- Eligible
- Consent
- Captured
- DNC check
- Passed
- Exclusivity window
- Active
- Follow-up agent
- Running
- Appointment status
- Booked
- Proof package
- Ready
Sample values only. This preview does not contain real consumer information.
ADMIN POLICY CONTROLS
The policy engine is customer-configurable.
Deterministic settings decide what an agent may do. Every change and every override is recorded against an actor.
Channel policy
Which channels each agent may use, per market and product.
Review gates
Where a human must approve before an action is released.
Capacity caps
Daily and weekly assignment limits per producer and team.
SLA rules
First-response windows and reassignment behavior.
Suppression
Internal do-not-contact lists and configured DNC checks.
Export policy
Who can generate evidence packages and where they deliver.
VitalScale provides technology and operational controls. It does not provide legal advice, determine every customer's legal obligations, or guarantee compliance. Customers remain responsible for obtaining appropriate legal and compliance guidance.
ANALYTICS AND OPTIMIZATION
The loop that makes the system compound.
Outcome data feeds back into scoring and routing weights. Reporting depends on what your CRM or AMS records.
- Signal source and score at assignment
- First-response time distribution by team
- Eligible-assignment rate before override
- Conversation and booking outcomes
- CRM-recorded enrollment and persistency, where available
- Weighting adjustments fed back into scoring and routing
Market capacity is limited
Apply before your product and market reach capacity.
We review each agency's licensing footprint, product focus, operating capacity, and technology stack before granting VS+ access.
No purchase is required to apply. Approval and market availability are not guaranteed.